Analyse and summarise the main concepts of the Rioja food matching using concrete examples of Rioja wines produced there & local dishes (from the area described as well as different wine styles, grape varieties from all over the region), critically discuss the main reason why an understanding of matching and exclusion of the region’s wine with a particular dish is essential. Discover classic wine producing techniques as well as modernist, how those affect the flavour of the wine produced and its pairing with food. Illustrate your answers with specific examples. Main pairing rules and cultural rules, as well as Asian, Indian (any kind of ethnic) food and different wine styles pairings are good to be mentioned.