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1. Which of the following are among market entry strategies?* 1…

1. Which of the following are among market entry strategies?*

1 point

 

 

A) Branch office

 

 

B) Licensing

 

 

C) Indirect exporting

 

 

D) All of above

 

 

E) None of above

 

2. Which of the following are NOT among “Trading Entry Strategies” ? Please select all the best answers.*

1 point

 

 

A) E-commerce

 

 

B) Franchising

 

 

C) Direct exporting

 

 

D) Merger & acquisition

 

 

E) B & D

 

3. Which of the following is one of the main categories of “Investing Entry Strategies”?*

1 point

 

 

A) Joint venture

 

 

B) Indirect exporting

 

 

C) Foreign direct investment

 

 

D) Subcontracting

 

4. “Joint Venture” is a type of market entry mode as part of which following main categories of market entry strategies?*

1 point

 

 

A) Trading entry

 

 

B) Transfer related

 

 

C) Investing entry

 

 

D) Foreign direct investment

 

 

E) C & D

 

5. Which statement about franchising and licensing is correct?*

1 point

 

 

A) Licensing governed by contract law vs. franchising governed by franchising regulations or company law

 

 

B) In licensing training & support provided vs. in franchising training & support not provided

 

 

C) A & B

 

 

D) None of above

 

6. Why selecting a market entry strategy is important?*

1 point

 

 

A) It enables the organization to clarify the actions they must take

 

 

B) It identifies the potential problems

 

 

C) It determines the costs involved

 

 

D) All of above

 

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